How To Move Forward In Business, through the art of letting go.
The Importance Of Letting Go To Move Forward In Your Business. Why over control in your coaching, healing or therapy business can seriously hinder your business’s progress. Are you holding on too tight to your business that you are not giving it enough energy and space to expand and grow?
Letting Go Of The Old To Move Forward In Business
We all know we have to let go of the old, the outdated and the past to open up to new opportunities, the ability to move forward in your business is exactly the same.
Every holistic or spiritual business, you have to evolve and move with the times. A healthy businesses’s success involves moving with market demands.
A service business often expands and grows as your skills and areas of expertise, expands, uplevels or even niches down.
Every business has to let go of things to bring in a new flow of energy and clients sometimes a re-direction is necessary to keep the business growing. A healthy business will re-assess their business every year or so to see what is working, what could be done better, what should be tweaked or what has to go.
Once a year for the last 16 years I would take the time to assess my businesses income and business expenditure, send out client evaluations and look at current trends or changes within the sectors or clients I was working with. I then would design a fresh business plan for the year ahead by focusing or developing further those services clients, wanted, needed and were willing to pay for that I was passionate about.
How To Step Forward In Business To Align With The Times
Businesses change in relation to lifestyle and current trends, I remember 30 years ago when Reiki was the new thing, then there was the current trend of Indian Head Massage, Bio Energy Healing…
Now although many of these became main stream therapies, there was times when they were the current therapy of the moment or new modality.
Just look at how much technology, software, online marketing has changed, especially since the world of social media has been born and continues to grow on such as massive scale.
What worked 6 months ago on Facebook, may not work now, what type of clients you got a few years ago may not be the typical clients who want or need your services now.
Especially if you are a coach, healer or therapist who continually invests in their own awareness or Continued Professional Development.
Or a a more conscious lightworker who is constantly evolving. As we awaken and evolve in consciousness how we work often changes.
What worked a few years ago is probably different than how you work now.
To let go of what isn’t working you need to know what is really going on in your business and of course where your heart and gifts are guiding you too. It can also be so easy as a therapist to train in many disciplines and then realise that you can’t do it all or you will never be a master of all.
It is also vital to recognise your business should be built around the solutions you best solve than trying to build a business around your tools and techniques.
Top Tips To Successfully Move Forward In Business
Here is a few ways to help you move forward in business in a more healthy way.
It is important to take time out and time away from your business to let it breath. It is important to become aware when you are holding on too tight and are trying to control all outcomes and possibilities. Than allowing your business to expand and grow in its own life force.
Get fresh eyes to look at your business, your income, your strategy, your offerings to help you see what you cannot see because you are so close to the situation, Or areas you just don’t want to look at. That is why is worth investing in a business strategist or business coach who can look at your business more objectively.
Learn to detach and not to take everything in your business too personal, learn how to be less emotional and more objective. Business coaching can be a powerful way to get another perspective, it is so important to learn how to detach and work through wounding that is stopping you treat your business as a business. I meet so many small businesses who struggle to move forward in business because they treat their business as more as a form of therapy than a business. Or are so attached to one way of doing this they miss so many of the different spiritual business ideas they can use to bring a healthier income into their business.
Assess Income and Outgoings:
Look at your accounts and cash flow- check out your profit and loss. Moving forward in business requires a good insight into your finances, What is your biggest in-going’s, where does most of your therapy business income from? What is your greatest out goings? What can be reduced, eliminated? Or what investments will help your business grow?
Productivity And Time Management
Good time management and healthy productivity is important in a healthy successful business. To move forward in business in a successful way it is important to break down how much time do you spend on admin, marketing and social media, therapy or coaching work, preparation, travelling? What do you struggle to do? What should you be outsourcing? What product or service has the least profit in relation to time and money, what product or service brings in the biggest profit?
Get Spiritually Aligned
Get more spiritually aligned with yourself, your gifts, mission and your business core values. A soul aligned business is much easier to grow from a natural state of flow.
Advertising and Marketing
What types of marketing are using, what’s working, what’s not? Has your typical client changed? Is your skill set changed, perhaps more suitable for a specialised niche or more exclusive type of clientelle? Check out your Brand Personality Right Now, Identify Your Brands Dominant Archetype as it can change?
Once you have done this, you will get a clear picture of the biggest resources and biggest drainers in your business. But before making any rash decisions re-look at your skill set, your products or services and what you love doing and see if perhaps your business just needs a bit of re-marketing or redirection. Sometimes your offerings just need re-vamped to suit the market, just like that secret recipe that needs a modern twist.
But if you know in your heart, it is time to let go, allow it to go, trust me, there will always be much more wonderful things to take it’s place.